Great business plans aren’t found in canned software packages or in powerpoint presentations, but in the highly skilled minds of experienced advisors. These advisors know their audience and how to create the right content to win the hearts and minds of the targeted investors. The writing of the business plan is the output of a deep dive consulting process. This consulting process deconstructs the business model and distills the essence of the business into a tightly crafted memorandum that does the following:
- Clearly articulates the growth story inevitability.
- Illustrates a company’s strengths and differentiators in a credible manner.
- Is professionally written as prose-based report.
- Is anchored in financial information that communicates the competitive edge.
- Is focused on educating the reader through setting the narrative foundation.
- Expands upon the narrative foundation to create a compelling argument for growth inevitability.
Attract Capital is a highly skilled writer of business plans for our clients. The thought process behind the writing provides tremendous insight to our clients as to their condition, growth strategy and resource needs.